Problem: Cottage Cheese has a texture that tends to freak people out.
Solution: This unique texture allows the snack to be both a solid and a liquid at the same time.
Strategy: Make lumpy fun by branding Breakstone’s Cottage Cheese as the state-bending miracle it is.
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Coffee Table Cookbook
To showcase cottage cheese’s culinary versatility, we created a coffee table-cookbook hybrid. Part recipes, part art, all miraculously delicious. Just like cottage cheese.